Santa’s Toy Shoppe (or Story Time with Santa)


This will be my baby’s first Christmas and one thing I’ve been looking forward to is taking him to get the traditional “Santa picture”. The funny part is that I’m not one of those parents who wants to raise my child to believe in Santa! My parents have pictures of my brothers and I sitting on Santa’s lap in the mall when we were growing up and they are all hilarious– whether it’s the classic “unknowing baby” picture, the poplar “screaming toddler” shot, or eventually the  “grinning-from-ear-to-ear kid” photo.

Rather than standing in line at the mall (which this East Sac Mom avoids at all costs) we’ll be heading over to Santa’s Toy Shoppe in midtown this year! The Toy Shoppe is sponsored by the Midtown Business Association and is located at 1801 L Street in suite 70. Admission to see Santa is $3 per child (under 12) with a toy donation or $5 without. Proceeds for photos with Santa go to benefit the Sacramento Sheriff’s Toy Project and the CBS 13/CW31 Good Day to Give campaign. The Shoppe is also a donation location for the Good Day to Give campaign.

Santa’s Toy Shoppe is open this Friday (December 4th) through Sunday, December 20th the following days and times:

Fridays 4-8PM
Saturday 10AM-4PM
Sunday 10AM-5PM

Special hours include Sunday, December 5th after the Parade of Lights (6-8PM) as well as Monday, December 21st through Wednesday, December 23rd (12-4PM.)

Maybe your kids are over Santa Clause? You can still participate and be a volunteer in the Toy Shoppe! Give the Midtown Business Association at 916.442.1500 to see how you can help.

For more information about Santa’s Toy Shoppe click here or call 916.442.1500.

Do you take your kids to have their picture taken with Santa? Do you remember going when you were younger? Know any good Santa’s to get your picture taken with? We’d love to know! Leave us a comment below.

We’ll see you there!


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One Response to “Santa’s Toy Shoppe (or Story Time with Santa)”

  1. June Says:

    Just to follow up… May and I took our kids to Santa’s Toy Shoppe last night and were SO happy we did. We got there around 6PM and we were the only ones there. The kids got to spend lots of quality time with Santa and it was fun having our own private story time. Everyone on staff was extremely friendly and accomodating and Santa himself was great with the kids– even my 10 month old, who you would think would be terrified of a large stranger in a big red outfit!

    Another note: Street parking is free during the holidays. I was fortunate enough to find a spot right on the corner of L and 18th but May had to park a couple of blocks away.

    P.S. Ginger Elizabeth Chocolates is right next door and their hot chocolate is AMAZING. Worth stopping in.

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